Archive for the ‘content sharing’ tag
OK Go viral!
On the heels of their lead singer’s Op-Ed in the New York Times, Ok Go’s new video is predictably awesome. And look, it’s embeddable! I’m guessing there was some orchestration here on the part of the label and the band, but whatever the case may be, it’s damned entertaining, isn’t it?
UPDATE: Here’s a Wired piece on how the video and the “Rube Goldberg” machine came together. Tons of work, lots of planning.